Join your favorite Barracks Road merchants for our Annual Holiday Parade

Saturday, December 1, 2018 at 9:30 am

Holiday Parade 2015Revelers, are you ready?

You are cordially and merrily invited to join us as we kick off the holiday season with the Barracks Road Annual Holiday Parade, featuring Santa Claus, colorful floats, costumed characters, impressive marching bands, horse-drawn carriages, and community members.

Parade Route: The parade will travel from Harris Teeter to Kroger, so grab your bit of sidewalk early.

After the parade, march over to these merchants for festive treats and merry deals.

Reel in this deal after the parade! 10% OFF store wide until noon.  Saturday, December 1, 2018 only.

Stop by on December 1st for a complimentary coffee or latte and other food samples. Check out amazing promotions on some of our biggest brands including: Le Creuset, All-Clad, Wusthof and Staub.

Stop by after the parade to sample local cookies and candies made in Charlottesville.  Mention that you saw Santa at Barracks and receive 15% OFF a Holiday Gift Basket that can be shipped Nation wide, locally delivered or picked up on the day of your choosing!

Mention this email when you buy any coffee, espresso, hot tea, hot chocolate or hot apple cider during store hours (9am to 8pm) on Saturday 12/1 and get 1 of our famous Pumpkin Muffins FREE!

Kids eat FREE all day on Saturday, December 1st! Kids may order anything on the kids menu for free (includes a free drink and fries) with any purchase off our regular menu.

Habitat Day: Saturday, December 1st
Great Outdoor Provision Co. donates 5% of sales to local Habitat for Humanity affiliates. Learn More

Holiday Parade BOGO! Join us after the parade for Head 2 Toe BOGO 50% OFF Clothing, Jewelry and Accessories!
Exclusions for BOGO: December 1-2, 2018. Cannot be combined with any other offer, promotion, discounts, or Manager’s Picks or Final Sale. Sarah Briggs, Pura Vida, Kathleen Murphy, BU, Lucky Feather, and Superga are not a part of the promotion.  

Winter Clearance Sale! Select styles are up to 50% OFF.

Receive a FREE Seashell Pearl Necklace ($100 retail value) for John Medeiros with any $175 or more John Medeiros purchase.

Dress in “vintage J.Mclaughlin” and join us for Healthy for the Holidays! Sample green smoothies and vegan treats. Receive a FREE holiday tote with a purchase.

Saturday, December 1st and Sunday, December 2nd

Buy 2 Get 1 FREE On All LINDOR 75-PC Gifts
50% Off Select Items
25% Off Advent Calendars

Orangetheory Fitness Package Holder Appreciation
From Dec 1 – 31: Packages can be renewed or upgraded with 20% added value.
10 pack +2 sessions
20 pack +3 sessions
30 pack +4 sessions

Sleigh for CASCPA benefit on Sunday, December 2nd!

$10 off all drop in classes (100% of proceeds benefitting CASCPA)
$5 raffle tickets all day with prizes from Zoom, Lululemon, and other Barracks businesses
Bring an item off the CASCPA wish list and get $5 Zoom store credit

Don’t miss these limited time holiday deals going on at Complete Nutrition, including BUY ONE GET ONE FREE on some of our most popular products, 20% of a Prime Drive three-pack, and much more!


Information for Parade Participants
Arrival Time : 
8:45 a.m.
Location: Side Parking Lot next to Harris Teeter
Parade Route: From Harris Teeter to Kroger
Length of Parade: Approximately 30 minutes (1/4 mile)

Questions? Contact Hillary Berman, Holiday Parade Participant Manager, at or by phone at (240) 342-2164.